Vice President of Marketing
Holly O’Brien has over 20 years of experience in marketing, with Vice-President level responsibility at several Harrah’s properties prior to joining Warner Gaming, and tribal experience in California, Arizona, Washington and New Mexico. As a resort/casino marketing executive, Holly is accustomed to overseeing the entire marketing function at the property level, with responsibility for direct mail & database marketing, player development, loyalty club, advertising, public relations, customer relations management, promotions, interactive & social media and charter bus programs. Holly’s experience outside of the gaming business includes the negotiation of multi-million dollar sponsorship and licensing deals with Disney, Warner Bros., Major League Baseball and Live Nation, and client-side experience with companies like Kraft Foods, Joe Boxer Kids, Motorola, Bacardi, Quizno’s and Macy’s.